The Students of the Tel Aviv Youth University – a project which enables periphery high-school students to take academic courses on the university – have explored the future society. Representing the young generation perspective, they pointed out dilemmas and issues that they’ll present as a challenge to the decision-makers, locally and globally.
The first phase was a journey of learning and researching various problems related to the current reality and the future of the Israeli society, through tours and lectures in a variety of subjects.
The young students were discussing gender issues. They were inspired by the Israeli LGBT community’s protest – demanding equal surrogacy rights for gay men – and asked: “Why are we being indoctrinated to use stereotypes from an early age?”
They have decided to deliver the message “No one has the right to tell me whom to love”.
During the second phase of the activity, the students received practical tools that enabled them to learn different ways to express their opinions, engage large audiences and reach decision makers like lectures about social activity, lobbying, media workshops and more.
With that knowledge on their mind, the young students wrote down a brief for their campaign: they explained the issue, its relevance to the future society, and the ways that they were willing to act.
Then they started to film a short commercial to express their message. You can watch the result here: